‘Become a Skilled Social Media Specialist’ with our Workshops and Training. This course has enjoyed
huge popularity and appreciation among young professionals and entrepreneurs.

Why?

So that this type of reaction is a thing of the past when it comes to your marketing efforts on Social Media and beyond.

Let’s change this, shall we?

Whether you want to become a marketer, copywriter, content writer, freelancer or an entrepreneur or already are one, you need to stay up-to-date and become a skilled Social Media Specialist.

Become A Skilled Social Media Specialist

Online Course and Community by SocialBee

Our Social Media and Marketing Professionals are here to help you learn how to master Social Media and discover how to:

• Write engaging copy on Social Media
• Understand target audiences and Buyer Personas
• Know how to create Buyer Personas
• Use the right copywriting formulas
• Write according to the latest marketing trends
• Understand that there’s more than meets the eye to conquer Social
• Use the right tools and approaches that would make things easier
• Understand how you can use Paid Ads to your advantage
• Get the additional skills needed to be able to start freelancing

What Do You Get

Module 1: Buyer Persona

• Buyer Persona: what it is, how to create it, how to use it
• The difference between Target Audience and Buyer Persona
• How to discover pain points, wants and needs
• Mistakes when creating your Buyer Persona
• The importance of Buyer Personas for Social Media
• Examples of Buyer Personas

Module 2: Copywriting for Social Media

• Social Media Copywriting Tips
• How to get to know your customers
• How to create effective marketing copy that sells
• Product features and benefits
• Copywriting Formulas
• Humor and Competitive Copywriting
• How to master CTAs

Module 3: Intro to Ads

• Introduction to Social Media Advertising
• How to maximize your potential with paid advertising
• The importance of Data analysis
• How to use paid Ads to your advantage

Module 4: Content Types/Ideas

• How to come up with different types of content and create a good content strategy
• How to create your content strategy, when you don’t have inspiration or ideas
• Why a content strategy is a must

Module 5: Branding on Social Media

• What is “On Brand”?
• Social Media Branding Strategies
• Establish social media branding guidelines for your business
• Building Brand Identity & Trust through Social Media

Module 6: SocialBee Intro

• How to create a consistent posting schedule
• Balanced content categories
• Best practices for posting on Social Media
• How to repurpose your content, save time, and win readers
• How to do all these in the SocialBee Platform

Module 7: Social Media Toolkit

• Create and collaborate on visuals with Xara
• Learn to automate everything through RSS feeds
• How to use URL shorteners to track and convert
• Other essential tools you need in your toolkit
• Additional special offers on some of these tools

Module 8: Intro to Freelancing

• How to become a successful freelancer
• How to decrease risks & be successful as a freelancer
• What nobody told you about freelancing
• Blue oceans and what should you do about Free Work
• Best strategies to help you jump into the startup world

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